uDaKey (noun.) An African who is not afraid to dream and more importantly does everything possible to make those dreams come true. A mind set. A lifestyle.
~ Bandile Sangweni , founder of uDakey Lifestyle
uDaKey Lifestyle (simply known as uDaKey) is a holding company, founded by Bandile Sangweni, that houses media (photography) and fashion (apparel). This brand pushes the boundaries through it’s africaness by authentically encouraging a positive narrative.
When asked what inspires the brand and its designs, here are a few key points Bandile shared:
• The uDaKey logo itself is inspired by the magnitude and the weight the name uDaKey carries. uDaKey, the Key, the black African holds so much power in progressively changing the world and reaching for the stars by simply unlocking him/herself from marginalisation or any limitation held against them by simply using their God given brains.
• The apparel designs are simply inspired by the diverse and unique African garments. We aim to create a space of comfortability in terms of what people can wear. What a person wears should never class them but rather define them.
• All the moments that are captured by uDaKey (“the eye”) are long-lived. Our documentation depicts different, descriptive and quality existing perceptions of the African child.
uDaKey is inspired by the things they saw and wore growing up as well as things they see and experience today, which is also the driving force of their mission to be a daily inspiration to like minded people.
uDaKey made dad caps cool and put their spin on trucker caps as well. Apart from the caps there’s also a variety of t-shirts (long and short sleeve), sweaters and one of their most controversial but trendy farmer shirts. Here are a few of the designs they have available:
Apart from the apparel, you can also make use of their photography services to capture your meaningful moments. Here are a few snaps with their name on:
To get your merch, or book uDaKey for photography services, you can get hold of them here:
WhatsApp/ Call: 083 937 5800
Email: udakeylifestlye@gmail.com
Instagram& Twitter: @udakey_
Tumblr & Facebook: uDaKey Lifestyle
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